Joyify Collective · About Us
About Joyify Collective
A women-owned, data-driven digital marketing agency founded in Dallas in 2024 and trusted by local businesses and government agencies across the U.S.
Meet the Founder
Jessica Rikhlyuk, Founder
Jessica Rikhlyuk founded Joyify Collective in August 2024, naming it after her middle name, Joy. She built her marketing career in the home service industry in Dallas, then sharpened her skills at a digital marketing agency before launching her own.
Her approach is analytical first. Before recommending a single campaign, Jessica digs into a business's full digital foundation, finds the gaps others overlook, and builds a plan around what the data shows. That same approach has earned the trust of clients ranging from local contractors to a federal wildfire prevention campaign.
Fluent in English, Ukrainian, and Russian, Jessica brings a sharp ear for language to every campaign, making sure each message speaks directly to the people it's meant to reach.
Our Approach
Strategy first, backed by data
We don't believe in one-size-fits-all marketing. Every engagement starts with a deep look at your digital foundation: your website, ads, search presence, and tracking. We find the gaps holding you back, choose the channels that fit your goals, and build a plan backed by data. And when something isn't working, we tell you, even when it's not what you expected to hear.
Milestones
Credentials and results
Who We Work With
Local service businesses and government
We partner with businesses ready to invest in real strategy rather than quick fixes, across these industries:
- Home Services
- Automotive
- Beauty & Personal Care
- Health & Wellness
- Pet Services
- Education & Childcare
- Professional Services
- Government Contracting
What We Value
How we work with every client
Data first
Every decision is based on what the numbers show, not guesswork. Tracking and reporting are built into every campaign.
Honest partnership
We treat your business like our own, which means telling you the truth about what's working and what isn't.
Clear communication
Plain-English reporting, no jargon. You'll always know what we're doing, why we're doing it, and what it's producing.
As Featured In
In the press
Let's grow your business together
Tell us about your goals, or start with a free website health check to see where you stand.